How to publish a valid llms.txt on Wix

Every other guide in this series starts by asking you to create a file. Wix already wrote yours.

Since Wix released llms.txt to all eligible sites, the file is generated and maintained for you from your own published pages. That changes the job. You are not authoring anything. You are checking that your site qualifies for the file at all, reading what Wix decided to say about your business, and knowing what the first edit costs you. This guide covers AIScan check C2, in the content dimension.

Quick summary

Three reasons a Wix site has no llms.txt

According to Wix's own help article on the file, read on 5 September 2026, the prerequisites sit in two lines at the top: "Upgrade your site and connect a custom domain" and "Enable search engine indexing for your site." Each one is a separate way to end up with nothing at /llms.txt.

That third one catches people who hid a site during a rebuild and never switched it back. Verified on 5 September 2026, a request to a Wix address that is not published returns a plain 404 rather than a redirect, so there is no ambiguous middle state to interpret. Wix's indexing article is blunt that the toggle governs crawler access generally, noting that Wix sites are "open to crawling by AI engines and search engine bots" once it is on.

Read what Wix wrote about your business

Go to SEO & GEO in your site's dashboard, scroll to Tools and settings, click Go to llms.txt, then click View File.

Read it properly rather than glancing at it. Wix builds the file from your published pages, and a generated summary of a business is exactly the kind of text that goes quietly out of date after a repositioning.

For a sense of the shape Wix produces, its own site's file is the best available sample. Fetched from https://www.wix.com/llms.txt on 5 September 2026, it returned 200 as text/plain; charset=utf-8 at 36,670 bytes, with one # heading, a > blockquote summary, 22 ## section headings and 132 link bullets in - [name](url): description form. That is the structure the llms.txt spec describes, and it is what our own validator guide checks for.

The first edit is a one-way door until you reset it

You can rewrite the file. The consequence, in Wix's own words: "Once you edit the file, it will stop updating automatically so your changes are preserved." Nothing warns you about this again afterwards.

To edit: SEO & GEO → Tools and settings → Go to llms.txt → More Actions → Edit file → Continue, change the text, then Save Changes. Reset to Default in the same menu restores the generated version and restarts automatic updates.

The risk is not the edit. It is forgetting you made one, and quietly publishing a frozen index of a site that has since grown.

Turning it off, and what it does not do

The same panel has an opt-out toggle under Privacy & Control that hides the file. Before you reach for it, note what Wix says in its own FAQ: the file "only includes content that is already publicly available on your site. It never exposes private, password-protected, or member-only content." Opting out removes an index of public pages; it does not close off anything that was private.

The row underneath it is the interesting one

In the same Tools and settings list, Wix offers NLWeb. In Wix's own words it is "an open-source framework from Microsoft that makes your website directly queryable by both people and AI agents." Installing it switches on the ASK protocol, so agents that support NLWeb can query your published content instead of crawling it. Prerequisites match llms.txt: an upgraded site with a connected domain. Wix flags that NLWeb "is separate from traditional search engine indexing" and changes nothing about how Google or Bing rank you.

No other platform in this series puts the static index and a live query endpoint two rows apart in one menu. If you are setting up C2 on Wix, look at the row below while you are there.

Confirm the file answers on your own domain

Start with a scan. It reads C2 along with the rest of the rubric, free and without an account:

npx aiscan-cli yoursite.com

Look for the C2 row. A pass means a file answered at your origin root with a plain-text content type. You can run the same check by pasting your URL at aiscan.site.

If you would rather check by hand:

curl -sI https://yoursite.com/llms.txt

Expect HTTP/2 200 and content-type: text/plain; charset=utf-8. Anything else on a site that is upgraded, domain-connected and indexed points back at the three preconditions above. One thing worth knowing about Wix responses: an unknown path returns a real 404, verified on 5 September 2026 against www.wix.com, so a 404 here means the file genuinely is not published rather than a soft error page pretending otherwise.

Where AIScan fits, and where it doesn't

C2 asks your origin root for /llms.txt and grades what comes back. It cannot see your dashboard, so it cannot tell you whether the opt-out toggle is on, whether you are on a plan that qualifies, or whether the file you are serving is the generated one or a copy you froze in March. It also probes the origin root only, which matters on platforms that publish under a path; that limitation is covered in our Docusaurus guide.

Two platforms in this series handle the same check differently and are worth reading if you run more than one site: on Squarespace the file is a text field you fill in yourself, and on Webflow it is a file you upload and nothing regenerates it. Wix is the only one of the three that writes it for you.

Your next step on Wix

Open SEO & GEO → Tools and settings → Go to llms.txt and read the file. Then run npx aiscan-cli yoursite.com and check the C2 row against what you just read. If you are starting from nothing on another stack, the llms.txt generator writes a spec-shaped file you can paste in. Every fix guide we publish is indexed at aiscan.site/guides.